Everything began in a small yet humble 16.5 square meter granola and yogurt shop you see in the photo above. In 2018, TotesOats started in Gwanghwamun, Seoul to provide healthy yet delicious premium yogurt and granola to our customers. Growing through relentless effort and passion, TotesOats moved to Myeongdong and launched an online store in 2020 to reach more customers. In 2024, to achieve even greater growth, we transitioned to a corporation and named the corporate entity Lanswers Inc. Our products are available in Shinsegae, Hyundai, Galleria, and AK department stores, becoming a nationally recognized brand.
Since the second half of 2024, Lanswers has been actively preparing for entry into the global market. In August, the company was selected as a participant in the Y-Trade Export Consultation hosted by Yongin City, establishing and maintaining a strong relationship with a U.S.-based buyer, DAOM.
In November of the same year, Lanswers was selected for the Japan Market Exploration Delegation, co-hosted by the Gyeonggi-do Business and Science Accelerator and Yongin City. During this program, the team traveled to Osaka and Tokyo to meet with local buyers and successfully signed MOUs with two local companies. This included completing sample exports, signaling a focused effort to expand into the Japanese market.
Additionally, Lanswers was chosen for KOTRA's K-Snack Online Platform Support Project, leading to a sample export agreement with Shanghai Minglai, one of the vendors for TEMU's parent company, Pinduoduo. Lanswers also participated in digital trade consultations to foster collaboration with Chinese buyers, demonstrating its commitment to expanding its export footprint.
In 2025, Lanswers continued its remarkable journey toward becoming a global brand. In March, the company participated in IFE London 2025 as part of the Korean Pavilion organized by aT, where it successfully met with leading international buyers and received highly positive feedback on its products, further strengthening its position in the European market. Building on this momentum, Lanswers will be attending PLMA Chicago this upcoming November as a exhibitor, laying the groundwork for future participation and expanding discussions on private-label and co-branding opportunities with global distributors.
brand vision
Lanswers strives to balance health and taste, aiming for sustainable growth and innovation to become a global brand. We prioritize customer health and satisfaction, offering products that cater to diverse dietary preferences. Our goal is to add a touch of happiness to our customers' daily lives and support a healthy lifestyle.
commitment to our customers and buyers
Despite our humble beginnings in Gwanghwamun, we have never forgotten our original intent and continue to work hard for our customers. We are dedicated to maintaining our commitment to quality and customer satisfaction, ensuring that our efforts benefit those who choose our products. Lanswers aims to be more than just a product seller; we aspire to be a partner in our customers' healthy lives and growth. We hope that our granola, made with healthy ingredients and care, brings a little happiness and satisfaction to our customers as well as prospective B2B clients and their customers worldwide.